With over half of the global population owning a mobile phone today, it is only safe to say that mobile technology has become an integral part of our modern society. If statistics are anything to go by, people use their cell phone hundreds of times a day to send messages, capture moments and share their experiences with the online community.
While the massive – and continuously increasing the growth of mobile phone users just seems like a normal phenomenon in today’s digital age, one sector has been through a lot of pressure to adapt to this fast-growing trend – the sales.
The influence of mobile technology in sales continues to grow. In fact, 84% of shoppers in physical stores use their smartphones to get information about products they want to buy. This has prompted a lot of companies to invest heavily in mobile marketing tools and techniques to ensure that they can market their products and services on this niche effectively.
Whether you own a well-established company or a start-up venture wanting to compete with bigger players in your industry, then leveraging the power of mobile is something that you should not miss today. To learn more about the effects of mobile technology on sales, check out the infographic below from Healthy Business Builder.